The fastest and least expensive way to double your sales

Marketing Podcast with Amanda Holmes

In this episode of the Duct Tape Marketing Podcast, I interview Amanda Holmes. amanda Chet is the CEO of Holmes International (CHI) who has worked with over 250,000 businesses worldwide. At age 24, he inherited his father’s multi-million dollar enterprise, helping companies double their sales. He is the author of a book — Based on the Ultimate Sales Machine: Turbocharge Your Business with Relentless Focus on 12 Key Strategies.

Key takeaways:

At just 24 years old, Amanda Holmes inherited her father’s multi-million dollar enterprise – Chet Holmes International. Without much guidance, he had to navigate the uncharted waters of running an enterprise on that scale. In this episode, Amanda gives insight into her journey as CEO, the challenges of implementing change in a long-standing organization, and the process her father created years ago that has helped large companies quickly double their sales.

I ask Amanda Holmes:

  • [2:49] Was it like taking a stab at a running company as a family member?
  • [6:04] What was difficult for you to change?
  • [7:58] What was the most fun for you when you stepped into the position of CEO of Chet Holmes International?
  • [9:26] Would you say that your music and arts background has brought a level of creativity that may not have been in the organization before?
  • [11:50] Who is your typical client at CHI?
  • [13:17] A key concept in your coaching is the Dream 100 – can you describe what it is?
  • [17:48] One of the challenges that you alluded to – we’re so focused on digital right now, especially what you call old-school processes – would you say that old-school processes are working better than they used to?
  • [19:59] Where can people learn more about you and your work?

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